Tuesday, October 28, 2008


eMarketer Daily's email today talked about Fee VS Free in Tough Times. They asked a question if content owners put a renewed emphasis on subscription fees? According to their research 52% of respondents will pay for Google compared to only 22% that will pay for Yahoo on only 19% will pay for YouTube.

It's interesting to think about. In my opinon once something is offered for free and then taken away you have just created an opportunity to fill the void for the free version.

It would be interesting to watch to see if YouTube, Facebook, Wikipedia, MapQuest etc. start charging for what is now free.

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